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Enrollment & Communication
Growing Leaders
Mark Schilmoeller loves seeing things flourish. He comes from a big family of six kids and has seven children with his lovely wife. When he isn’t managing one of the largest departments at FACTS, you can find him cultivating his…
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Standing Out in Tech
Danielle Egr is our Chief Technology Officer and responsible for product strategy and IT development for FACTS. She talks about her role in a fast-moving industry and advice for those considering technology as a career. Tell us about joining the FACTS…
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Five Habits for Personal Cyber Security
Imagine the strongest vault door you’ve ever seen for a bank. How would you get in? Do you set explosives to get through the thick wall? Do you focus on picking the lock that opens the door? Or do you…
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The Importance of Mobile School Management
The next big thing in parent engagement Some would call parenting the ultimate juggling act. Whether they’re balancing the lunch preferences of three different kids or focused on getting the other shoe on Johnny before he boards the school bus,…
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10 Important Things to Add to Your School’s Website
Do you have a few extra minutes? Here are 10 important things you can update on your school website this weekend: Don’t bother with a generic contact form on your Contact page. On the other hand, do include a link to your online…
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Are Your Development and Fundraising Efforts Evolving With Technology?
The typical donor engagement path continues to change with the influx of millennial alumni and more tech-savvy constituents. What does this mean for our schools? It’s time to re-evaluate our development and fundraising best practices to continue to reach both…
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Addressing the M Word
Gain insight on what the millennial generation needs before they’ll engage with your school’s needs. “How do you get millennial donors and alumni to actually participate? Not just give, but also participate?” It’s a fair question, and one I get…
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Maintaining a Clean Student Database Doesn’t Have to be Challenging
Tips and Tools to Simplify Record Updating Maintaining an updated and duplicate-free database is difficult. Because people consistently move addresses, change phone numbers and emails, and their family situation changes, there can be a lot of hands in your database…
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Help Your School Grow Social Media Reach, Audience
Ideas and Tactics for Success Schools all over the country are working to find the perfect recipe for social media success. I feel your pain. It seems as soon as you start seeing success on one social media channel, there…
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Website Mistakes Your School Should Avoid in 2018
Plus what to consider when updating your design I recently spoke with a school administrator who expressed her frustration about the rapidly changing trends around school website design. “It feels like we have to update our website every year,” she…
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Turn Your School’s Pinterest Account into an Effective Marketing Tool
How do you distinguish your school online using social media? Social media marketing is more important than ever and Pinterest is rapidly becoming one of the most widely-used among school marketing professionals. How do you take full advantage of your…
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SEO Tips for Schools
Improving your school’s SEO results (Search Engine Optimization) requires good content and effective links. (And we don’t need to tell you how important it is for your school to be found in Google search results!) The trick to SEO is…
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