Jaclyn Day

Jaclyn Day

Product Marketing Manager

Jaclyn Day is the Product Marketing Manager for FACTS and speaks regularly at industry events about school sustainability and enrollment/marketing practices in K-12 schools.

Addressing the M Word

Gain insight on what the millennial generation needs before they’ll engage with your school’s needs. “How do you get millennial donors and alumni to actually participate? Not just give, but also participate?” It’s a fair question, and one I get…
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Enrollment & Communication Fundraising Giving Website Design
Communication and Advancement

SEO Tips for Schools

Improving your school’s SEO (search engine optimization) results requires good content and effective links. (And we don’t need to tell you how important it is for your school to be found in Google search results!) The trick to SEO is…
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Website Design
School Operations

One School, One Mission, One Solution

The Archdiocese of Boston saw the need to unite the thriving K-8 Saint Agnes School with Arlington Catholic High School to create a seamless experience for families in the community. The transition into a single school entity created a new…
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Administration Financial Management Fundraising SIS Tuition Management
Communication and Advancement School Operations

Marketing Your Summer Camp Program (And Your School!)

If you live in certain colder parts of the United States, it may be painful to start thinking about anything related to warmth and sunshine, but many families begin their summer camp search months before school is out. It’s important…
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Communication and Advancement

School Website Design Trends for 2019

Is your school website meeting your needs? Are you feeling overwhelmed trying to keep up with the ever-changing trends that impact the effectiveness of your website? In this post, we’ll break down new and upcoming trends and how they pertain…
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Website Design
Communication and Advancement

Re-Enrollment Tips from a Seasoned K-12 Marketing Professional

It’s re-enrollment season, and Courtney Haindel, FACTS’ client relationship manager for the western half of the United States, is the expert you want this time of year. She’s a former director of enrollment and marketing at several large schools and…
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Uncategorized

Leadership Corner: DeeAnn Wenger, President of FACTS

In the first of our new Leadership Corner series, we’re sitting down with DeeAnn Wenger, president of FACTS. Leadership Corner will feature FACTS leaders monthly and we’ll be asking them about the work they do, what they’re passionate about, and…
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Uncategorized

How Enrollment Management is Shifting in the Modern Admissions Office

For many years, the gold standard in school admissions offices was to have a well-defined and universal tier of admissions professionals. Most schools, no matter whether they were independent, faith-based, or otherwise affiliated, followed this same model. The director of…
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Administration
School Operations

FACTS Elevate: The Premier Event for FACTS Users

FACTS Elevate, formerly known as the RenWeb Power Conference, will be held July 8-11, 2019 in Chicago, IL. This is the 10th anniversary of the users’ conference, and if you’ve never attended before, here are just a few of the…
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FACTS Ed
Elevate

At Your Service: A Conversation with FACTS Account Management

FACTS is known for best-in-class customer service. Our high standards for accountability, trust, and communication with our partners starts with the FACTS account management team. I sat down with two FACTS account management leaders to learn more about how the…
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Professional Development
Communication and Advancement

Tell Your Story and Tell It Well: How to Write an Effective Appeal

The biggest secret about good donor communications is that there is no secret. Doing it well — seeing greater donor engagement and retention — is not a 62-point strategic plan. The best fundraising appeals have commonalties and they are attainable…
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Fundraising Giving
Communication and Advancement

School Spotlight: The Pine School – Stuart, FL

What does it really mean to go paperless at a school? We sat down with Virginia Allen, assistant business manager at The Pine School to find out. “To go green, all it takes is commitment,” said Allen. The Pine School…
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Administration
School Operations