Diamonds Are a School’s Best Friend: Compressing Your Brand into a Perfect Gem
Creating a catchy tagline or motto is key to showing prospective parents the essence of your school quickly. Here are some of our top tips for finding your “diamond.”
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To App or Not to App?
How to Evaluate Tech Tools and Reach the Right People Apps are great. No one can deny the excitement of having an app: your app, with your school’s name on it. As you’re swiping through your phone, you brush past
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10 Tips to Market to Millennials
Millennials are many things — informal, technology-oriented, the scapegoat for grandparents’ societal rants. However you perceive millennials, their sheer number (they are America’s largest, living adult generation) means they are a key marketing audience for your school. The millennial cohort
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Marketing to Millennials With FACTS and Enrollment Catalyst
Watch the live interview Thursday, May 21 at 11 Central/12 Eastern Born between 1980 and 1996, millennial parents are between 24 and 40 years old and make up the majority of new parents enrolling their children in school. As schools
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WEBINAR: Pivoting Your Marketing Strategy During a Prolonged School Closure
Watch our on-demand webinar as part of the FACTS Education Solutions Online Instruction series featuring Scott Higdon, coordinator of marketing and enrollment, and Ryan Halverson, assistant superintendent for the Archdiocese of Los Angeles, Department of Catholic Schools. How do you,
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Communicating with K-12 Families Online
Your Website is Not for Current Parents: Choosing the Right Communication Channels for Private K-12 Schools One of the first exercises you’re asked to do when you start a website redesign project is to list the audiences you’ll be trying
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10 Essentials to a Great Website Design for Beginners
Is your school designing a new website? The task can feel daunting, but we’ve created a list of ten things to get you started when thinking about a new design. 1. Understand your user Before you can build a website
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Get the Free Resource: Mobile App Design Guide
Whether it’s your school’s first mobile app or you just need a refresh, our design guide can help! Quickly and easily create graphics to help build your school’s app Learn general app design principles Discover best practices for app icons
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Addressing the M Word
Gain insight on what the millennial generation needs before they’ll engage with your school’s needs. “How do you get millennial donors and alumni to actually participate? Not just give, but also participate?” It’s a fair question, and one I get
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